Baby Personal Care Market Revenue, SWOT, PEST Analysis, Growth Factors, 2027

The Baby Personal Care market is rising rapidly in the global market due to increase in women empowerment and rise in economic development and proliferation of awareness in baby care & nutrition.

The global Baby Personal Care Market is forecast to reach USD 9.31 billion by 2027. The Baby Personal Care market is rising rapidly in the global market due to increase in women empowerment and rise in economic development and proliferation of awareness in baby care nutrition. Improvement in medical science has also reduced the rate of child death, mostly in the developing countries, which is also helping to heighten the overall baby products market growth significantly.

As the fertility rate and the birth rate increases coupled with a higher disposable income especially in the middle class families with rapid migration and urbanization, developing countries are becoming some of the most vital regions for this market packing in some of the impressive statistics of the number of children. While the developed countries can withhold a higher investment per capita in the premium products segment, the developing countries still shine with the higher count of baby care product sales.

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Key Players:

Key participants include Procter Gamble Company, Abbott Nutrition, Marks Spencer, Nestlé, Dabur, Johnson Johnson, Unilever, L'Oréal, Kimberly-Clark Corporation, and Carter’s. among others.

Further key findings from the report suggest:

  • Amongst the end sales segment in baby product market, Hypermarkets segment is likely to continue being the dominator of the market with almost 26.8% of market possession by 2027 and would grow with a CAGR of 6.9% during the forecast period.
  • E-Commerce segment in the last few years has gained a lot of consumer base due to the proliferation of internet user and online shoppers. The sub-segment will achieve the highest growth rate of 9.2% during the forecast period.
  • Newborn babies are newly born babies with up to 4 months of age. The newborn baby segment mostly requires the cosmetics toiletries and Baby foods segments. The newborn babies segment will have a market share of 26.8% by the year 2027 and grow with a CAGR of 6.5% during the forecast period.
  • Baby Home Décor segment has all the baby furniture and playful baby room decorating products. This segment will be expected to get a market share of 6.5% by 2026.
  • APAC owing to its massive rise in E-commerce consumers for baby product in China, Japan, and India, and increase in Hypermarkets in India, is expected to grow highest in the baby product market with a CAGR of 8.7% during the forecast period.
  • In March 2019, Motherland launched a baby products store in Hyderabad, India. The store will have all the high-end baby products to cater to the needs of the modern parents for their babies.

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Type Outlook (Revenue, USD Billion; 2017-2027)

  • Cosmetics Toiletries
  • Safety Entertainment Accessories
  • Primary Care Medicines
  • Stationery Kits
  • Baby Home Décor
  • Others

Age Group Outlook (Revenue, USD Billion; 2017-2027)

  • Newborn
  • Infant
  • Toddler

Product Sales Channel Outlook (Revenue, USD Billion; 2017-2027)

  • Hypermarkets
  • Supermarkets
  • Department Stores
  • Wholesale Shops
  • Retailers
  • Medical Stores
  • E-Commerce
  • Others

The regional segmentation of the market offers key insights into the market and its dynamics across the key geographical regions of the world. The regional analysis section covers the trends and demands of the market products, supply and demand ratio, production and consumption patterns, import/export, and presence of prominent players in each region.

Regional Outlook (Revenue, USD Billion; 2017-2027)

  • North America
    • U.S
  • Europe
    • U.K
    • France
  • Asia Pacific
    • China
    • India
    • Japan
  • MEA
  • Latin America
    • Brazil

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Objective of Studies:

  • To provide country level analysis of the market with respect to the current market size and future prospective.
  • To provide country level analysis of the market for segment by application, product type and sub-segments.
  • To provide strategic profiling of key players in the market, comprehensively analyzing their core competencies, and drawing a competitive landscape for the market.
  • To track and analyze competitive developments such as joint ventures, strategic alliances, mergers and acquisitions, new product developments, and research and developments in the global Baby Personal Care market.

Thank you for reading this article. You can also get chapter-wise sections or region-wise report coverage for North America, Europe, Asia Pacific, Latin America, and Middle East Africa.


Swayam Yadav

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